Content creator and Gen Z marketing specialist
Shola West is a Gen Z marketing and content pioneer, recognised in Forbes 30 Under 30 (2024) for her transformative impact on the industry.
Leveraging her TikTok platform with an engaged following of 40,000+, Shola helps brands authentically connect with and retain Gen Z talent. She has collaborated with leading organisations, including Channel 4, Paramount, Kurt Geiger, and the Department for Education, to bridge the gap between Gen Z and employers.
Shola’s expertise has been featured in Business Insider, the BBC, and the Evening Standard, positioning her as a trusted voice on Gen Z trends. She has also delivered talks at major industry events, including PR Week.
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